Skyr is one of Iceland’s oldest traditions and has been a staple in Icelanders’ diets for nearly 1,000 years. Introduced to the U.S. in 2016, celebrities such as Sarah Jessica Parker and people all over the country now love Icelandic Provisions for its authentic, creamy, pure taste ever since. Packed with protein and all natural dairy ingredients, Icelandic Provisions’ skyr is smooth, pure and delicious!
Icelandic Provisions has 9 deliciously creamy traditional skyr flavors including: Strawberry Lingonberry, Blueberry Bilberry, Vanilla, Coconut, Peach, Cloudberry, Key Lime, Raspberry, Cherry Black Currant and Blackberry Boysenberry. Icelandic Provisions’ latest line of skyr, Krímí, is made from whole milk and is known for its superbly creamy taste. Krímí flavors include Strawberry-Rhubarb, Vanilla Bean, Coconut-Chocolate, Mixed Berry, Lemon, Pineapple Coconut and Cold Brew Coffee. Find out where you can buy Icelandic Provisions’ flavorful skyr near you with this store locator!
Icelandic Provisions also recently launched its first multi-media national advertising campaign. The brand has grown extensively over the past four years and has become a staple in fridges nationwide; now, CEO Mark Alexander says Nordic-style skyr is ready to go mainstream. To set skyr apart from its well-known “cousin,” yogurt, Icelandic Provisions’ new campaign focuses on answering the question, “what is skyr?” and, of course, how to pronounce it. You can watch the campaign here.
What you Could Win:
We are excited to offer one lucky winner a prize pack that includes:
To enter, visit https://www.icelandicprovisions.com/, scroll down to the section “Skyr vs. Yogurt” and answer the following question in the form below: “how many cups of milk does it take to make one cup of Skyr?” Enter your answer, along with your information in the form and click submit to be entered to win the prize pack!
Fill out the entry form by March 30, 2020 for your chance to win. The winner will be announced here on March 31, 2020.
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