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Calorie Free & Deliciously Sweet

Share Your Love Of Cupcake Yarn & Win Up To $1,000!


1. Take a photo of Cupcake yarn in any format or any location (including in a store or from an image on a website).

2.  Upload your photo below or post an image on Instagram, Twitter, or Facebook and tag @lionbrandyarn and hashtag #LIONBRANDCUPCAKE

3.  Follow @lionbrandyarn on Instagram or like @lionbrandyarn on Facebook

4.  Each post constitutes an entry and you may enter as many times as you wish during the contest period.

First place ($1,000). Second place winner ($750) and Third place winner ($250) will be picked based on creativity and the quality of the photograph.  A panel of judges at Lion Brand Yarn Company will determine the winner.

Entry Form

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Contest runs November 1, 2019 – November 30, 2019
Winners will be notified on or around December 18, 2019

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Official Rules

Contest Rules – Lion Brand Cupcake Contest


 1.        Eligibility

            Take A photo us of Cupcake yarn in any configuration and any location, including in a store or online. No purchase is necessary to win.  Win up to $1,000. (See below for prizes) The "Contest" is open to legal residents of the fifty (50) United States and the District of Columbia as well as Canada who are at least eighteen (18) years old at the time of entry. Employees of Lion Brand Yarn Company and other companies associated with the promotion of the Contest, and their respective parents, subsidiaries, affiliates and advertising and promotion agencies as well as the immediate family (spouse, parents, siblings, and children) and household members of each such employee are not eligible. The Contest is subject to federal, state, and local laws and regulations.


No Purchase is necessary.  


 2.        Sponsor

            The Contest is Sponsored by Lion Brand Yarn Company with offices located at 135 Kero Road, Carlstadt, NJ 07072.


 3.        Agreement to Official Rules

            Participation in the Contest constitutes entrant's full and unconditional agreement to and acceptance of these Official Rules and the decisions of the Sponsor, which are final and binding. Winning a prize is contingent upon being compliant with these Official Rules and fulfilling all other requirements set forth herein.


 4.        Contest Period

            The Contest begins on November 1 2019 at 12.01 a.m. est and ends on November 30, 2019 at 11.59 p.m. est (the "Contest Period"). Entries that are submitted before or after the Contest Period will be disqualified. Submissions will be accepted for the duration of the Contest using the posting date on social media platforms as the entry date.


 5.        How to Enter – Requirements.  Entries must include ALL of the below requirements. No purchase required.


1.     Take a photo showing Cupcake yarn in any configuration or location, including in a store or a photo of the yarn on a website.

2.     Post an image on Instagram, Twitter, or Facebook.

3.     Tag @lionbrandyarn

4.     Hashtag #lionbrandcupcake

5.     Follow @lionbrandyarn on Instagram or like @lionbrandyarn on Facebook

6.     Each post constitutes an entry and you may enter as many times as you wish during the contest period.


 All entries become the property of Sponsor and will not be acknowledged.


 6.        How To Win


            On or about December, 18, 2019, the Sponsor will select winners.  Prizes are determined by a panel of judges as Lion Brand Yarn Company based on creativity and quality of photography.  Decisions of the judges are final.


Winner Notification

The Sponsor will attempt to notify the potential winner via public announcement December 18, 2019 and a comment on the winning posts on or about December 18, 2019. If the potential winner cannot be contacted within five (5) days after the date of the first attempt to contact him/her, the Sponsor may select an alternate potential winner in his/her place at random from the remaining non-winning, eligible entries.


Each potential winner (parent/legal guardian if a minor in his/her state of residence) will be required to contact a designated representative of Lion Brand Yarn Company within  5 days. If a potential winner cannot be contacted, or fails to respond within the required time period an alternate will be chosen based on next number of votes.If the potential winner is at least 18 but still considered a minor in his/her jurisdiction of residence, Sponsor reserves the right to award the prize in the name of his/her parent or legal guardian, who Potential winners must continue to comply with all terms and conditions of these Official Rules, and winning is contingent upon fulfilling all requirements. In the event that a potential winner is disqualified for any reason, Sponsor will award the applicable prize to an alternate winner by random drawing from among all remaining eligible entries. Only three (3) alternate drawings will be held, after which the prize will remain un-awarded. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Contest.


 8.        Prizes


            First prize is $1,000. Second prize is $750. Third prize is $250. Prizes are awarded based on a decision of judges at Lion Brand Yanr Company based on creativity and quality of photography. Decisions of the judges are final.


9.         General Conditions

            In the event that the operation, security, or administration of the Contest is impaired in any way for any reason, including, but not limited to fraud, virus, bug, worm, unauthorized human intervention or other technical problem, or in the event the Contest is unable to run as planned for any other reason, as determined by Sponsor in its sole discretion, the Sponsor may, in its sole discretion, either (a) suspend the Contest to address the impairment and then resume the Contest in a manner that best conforms to the spirit of these Official Rules or (b) terminate the Contest and, in the event of termination, award the prize at random from among the eligible, non-suspect entries received up to the time of the impairment. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to damage the website or undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages (including attorney's fees) and any other remedies from any such person to the fullest extent permitted by law. Failure by the Sponsor to enforce any provision of these Official Rules shall not constitute a waiver of that provision.


 10.      Release and Limitations of Liability

            By participating in the Contest, entrants agree to release and hold harmless the Sponsor, and each of their respective parents, subsidiaries, affiliates, advertising and promotion agencies, other companies associated with the Contest, and each of their respective officers, directors, employees, shareholders, representatives, and agents (the Released Parties) from and against any claim or cause of action arising out of participation in the Contest or receipt or use of the prize (including any travel or activity related thereto), including, but not limited to: (a) any technical errors associated with the Contest, including lost, interrupted or unavailable Internet Service Provider (ISP), network, server, wireless service provider, or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone, cellular tower or cable transmissions, lines, or technical failure or jumbled, scrambled, delayed, or misdirected transmissions or computer hardware or software malfunctions, failures or difficulties; (b) unauthorized human intervention in the Contest; (c) mechanical, network, electronic, computer, human, printing or typographical errors; (d) application downloads, (e) any other errors or problems in connection with the Contest, including, without limitation, errors that may occur in the administration of the Contest, the announcement of the winner, the cancellation or postponement of the event and/or the flyover, if applicable, the incorrect downloading of the application, the processing of entries application downloads or in any Contest-related materials; or (f) injury, death, losses or damages of any kind, to persons or property which may be caused, directly or indirectly, in whole or in part, from entrants participation in the Contest or acceptance, receipt or misuse of the prize (including any travel or activity related thereto). Entrant further agrees that in any cause of action, the Released Parties liability will be limited to the cost of entering and participating in the Contest, and in no event shall the entrant be entitled to receive attorney's fees. Released Parties are also not responsible for any incorrect or inaccurate information, whether caused by site users, tampering, hacking, or by any equipment or programming associated with or utilized in the Contest. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.


 11.      Disputes

            Except where prohibited, each entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in New Jersey. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrants rights and obligations, or the rights and obligations of the Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of New Jersey, without giving effect to any choice of law or conflict of law rules, which would cause the application of the laws of any jurisdiction other than New Jersey.


 12.      Privacy

            Information collected from entrants is subject to sponsor's privacy policy.