THIS CONTEST IS ONLY OPEN TO LEGAL RESIDENTS OF CANADA EXCLUDING QUEBEC THAT ARE OF LEGAL DRINKING AGE IN SUCH PROVINCE AT THE TIME OF ENTRY.  THIS CONTEST WILL BE CONSTRUED AND EVALUATED IN ACCORDANCE WITH THE LAWS OF THE PROVINCE OF ALBERTA AND THE FEDERAL LAWS OF CANADA APPLICABLE THEREIN.

EXCLUSIVE ALBERTA PURE® BIG VALLEY JAMBOREE CONTEST hosted by ALBERTA PURE VODKA® IN PARTNERSHIP WITH LIQUOR DEPOT®

OFFICIAL RULES

1.  NO PURCHASE NECESSARY.  Making a purchase will not improve your chances of winning.  Alberta Pure® Big Country Jam (“Contest”) hosted by Alberta Pure® sponsored by Beam Canada Inc. (“Sponsor”) begins 12:00:01 a.m. Eastern Time (“ET”) on July 19, 2017 and ends 11:59:59 p.m. ET on July 30, 2017 (“Contest Period”) by which time all entries must be received.  The computer clock of Sponsor’s webmaster is the official timekeeping device of the Contest.  

2. Eligibility: This Contest is only open to legal residents of Canada that are over the legal drinking age in their Province of residence at the time of entry, except for the following individuals who are excluded from participation in the Contest: (i) employees, directors, officers and agents of, Sponsor, its parent, affiliate, and subsidiary companies, Provincial Liquor Boards/Branches, liquor licensees, and Sponsor’s advertising and promotion agencies involved in the Contest; (ii) any independent judges involved in the Contest; and (iii) members of the immediate families (defined for these purposes as including parents, spouse, children, siblings, grandparents, and each of their respective spouses) or persons with whom any of the foregoing are domiciled (whether related or not).  This Contest is void in Quebec, outside Canada and where prohibited by law.

3. How to Enter: Beginning 12:00:01 a.m. Eastern Time (“ET”) on July 18, 2017, access the Official Contest Website at http://www.liquordepot.ca/Events-Contests/Contests and complete all required information on the Contest entry page, and follow the on-screen instructions to submit your entry.  Entries will be deemed made by the authorized account holder of the e-mail address submitted at the time of entry.  The “authorized account holder” is defined as the natural person who is assigned to an e-mail address by an Internet access provider, on-line service provider, or other organization responsible for assigning e- mail addresses for the domain associated with the submitted e-mail address. All entries must be received by 11:59:59 p.m. ET on July 30, 2017.

4. Entry Errors/Tampering: Sponsor reserves the right to void all entries made through any third- party service, or through any robotic, automatic, mechanical, programmed or similar entry duplication method, and to disqualify any individual using such a service or entry method, as applicable.  Sponsor is not responsible for:  (i) electronic, wireless or digital transmissions or any entries that are lost, late, stolen, incomplete, illegible, damaged, garbled, destroyed or misdirected, or not received by Sponsor or its agents for any reason; (ii) any problems or technical malfunctions, errors, omissions, interruptions, deletions, defects, delays in operation or transmission, communication failures or human error that may occur in the transmission, receipt or processing of entries; (iii) destruction of or unauthorized access to, or alteration of, entries; (iv) failed or unavailable hardware, network, software, or telephone transmissions; (v) damage to entrant’s or any person’s computer or its contents; (vi) causes beyond Sponsor’s reasonable control that jeopardize the administration, security, fairness, integrity or proper conduct of this Contest; (vii) any entries submitted in a manner that is not expressly allowed under these Official Rules; (viii) incorrect or inaccurate entry information whether caused by entrants or by any of the equipment or programming associated with or utilized in the Contest; (ix) any typographical or other error in the printing or advertising of the offer, administration or execution of the Contest, or in the announcement of prizes or prize winners; (x) malfunctions or interference resulting from illicit, malicious or injurious code (including but not limited to viruses, worms and denial of service attacks); or (xi) cheating or fraud by any participant.  

All incomplete or non-conforming entries will be disqualified. All entries become Sponsor’s property and will not be returned.

If for any reason the Contest cannot be executed as planned, including but not limited to any printing, administrative, or other error of any kind, transmission failure, infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of Sponsor that corrupt or affect the security, administration, fairness, integrity or proper conduct of the Contest, or if the Contest is compromised or becomes technically corrupted in any way, electronically or otherwise, Sponsor reserves the right, in its sole discretion, to cancel, modify or terminate the Contest and, if terminated before the original end date, to select the winner from among all eligible non-suspect entries received as of the date/time of termination.  Sponsor reserves the right, at its sole discretion, to disqualify and prosecute any individual who tampers with or attempts to tamper with the entry process or who enters using any automatic or programmed entry duplication method.

CAUTION: ANY ATTEMPT BY ANY PERSON TO DELIBERATELY DAMAGE ANY WEBSITE OR OTHERWISE CORRUPT THE CONTEST OR TO UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS.  SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO DISQUALIFY, PROSECUTE AND SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW. 

5.  Further Entry Conditions: Limit one (1) entry per person/household. If more than one (1) entry is received per person or household by any means, including, but not limited to, establishing multiple e-mail accounts, all such entries, and the person/household that submitted them, will be disqualified.   Proof of submission of an entry does not constitute proof of receipt of entry by

Sponsor.  By entering, entrants acknowledge their compliance with and agreement to be bound by these Official Rules and the Sponsor’s decisions.  All entries become the property of Sponsor and will not be returned.

6.  Drawing/Odds of Winning: Winner will be determined in a random drawing from among all eligible entries received during the Contest Period.  The drawing will be conducted on or about July 31, 2017 by Sponsor or Sponsor’s agent. Odds of winning will depend on the total number of eligible entries received.  To be declared the Winner of the Contest, the selected entrant must have correctly answered, without mechanical or other assistance, the mathematical skill-testing question printed on the Declaration and Release Form.  Failure to correctly answer, without mechanical or other assistance, the mathematical skill-testing question will result in disqualification of the entrant and forfeiture of the prize.  Potential winner(s) will be notified by phone, mail or e-mail by or about July 31, 2017.  Prize winner may also be posted on the http://www.liquordepot.ca/Events-Contests/Contests page on Facebook following verification of winner and may be announced by news release.  Winning is contingent upon fulfilling all requirements of these Official Rules.

7.  Prizes:  One (1) winner (“Winner”) will be selected in accordance with these Official Rules and will be awarded two (2) Weekend Passes including a camping pass and two (2) Seats on Stage to watch one of the headlining acts. Headlining act will be disclosed to winner upon selection. Guest (“Guest”) accompanied by winner must be legal drinking age or older.

By entering this Contest and accepting the prize, Winner agrees to maintain his/her behavior in accordance with all applicable laws and generally accepted social practices in connection with participation in any Contest activity, including participation in or use of the prize. Winner understands and agrees that Sponsor has the right, in its sole discretion, to disqualify and remove the Winner and/or his/her guest from any activity at any time if Sponsor determines that the Winner’s and/or guest’s behavior at any point is disruptive or may or does cause damage to person, property or the reputation of Sponsor or otherwise violates the policies of the prize providers. 

The approximate retail value of all available prizes $1,200.00. Actual value may vary based on point of origination and airfare fluctuations.  Any difference between the stated ARV and actual value of any prize will not be awarded in cash or in any other form.  Dollar amounts are expressed in Canadian currency.  No transfer or substitution of prizes (or any portion thereof) or cash alternative permitted, except as provided herein. Sponsor reserves the right to substitute a prize of equal or greater value in the event the advertised prize is unavailable.  The prize will be awarded provided a sufficient quantity of qualifying entries are received, and the prizes are claimed properly in accordance with these Official Rules.  The prize will be awarded according to these rules and distributed no later than July 31, 2017, provided it is claimed in accordance with these Official Rules. 

All trademarks are the property of their respective owners, which do not sponsor, authorize or otherwise endorse Alberta Pure® Vodka or this promotion.  

8.  Verification/Prize Claim: Winner must provide positive identification specified by Sponsor to claim or participate in a prize.  Winner will be required to sign and return a Declaration and Release form, and may be required to sign additional documents without additional compensation (where permitted by law), within ten (10) business days of notification or the prize will be forfeited and awarded to an alternate winner, time permitting, in a random drawing from among all remaining entries.  If prize notification is returned as undeliverable, or if Sponsor, in its sole discretion, deems a potential winner ineligible to receive a prize for any reason, the corresponding prize will be forfeited and awarded to an alternate winner, time permitting, in a random drawing from among all remaining entries.  Each guest will be required to sign and return a Declaration and

Release form within a specified time period as a condition of participating in prize trip.  To be declared the Winner of the Contest, the selected entrant must have correctly answered, without mechanical or other assistance, the mathematical skill-testing question printed on the Declaration and Release Form.  Failure to correctly answer, without mechanical or other assistance, the mathematical skill-testing question will result in disqualification of the entrant and forfeiture of the prize.  Sponsor’s decisions will be final, binding and non-appealable in all matters relating to this Contest. 

9. Rights:  By entering, each entrant agrees to abide by the terms of these Official Rules and by the decisions of the Sponsor, and agrees to indemnify, release, defend and hold harmless the Sponsor, Facebook, Provincial Liquor Boards/Branches, independent judges, their respective parent companies, subsidiaries, affiliates and agencies, and the officers, directors and employees of each of the foregoing (collectively, the “Released Parties”), from and against any and all liability for loss, harm, damage, injury, cost or expense whatsoever including without limitation, property damage, personal injury (including without limitation emotional distress) and/or death, publicity rights, defamation or invasion of privacy or merchandise delivery arising from or in connection with participation in the Contest or the acceptance, possession and/or use/misuse of a prize (if awarded to him/her) or his/her participation in prize-related activities (if applicable), including but not limited to travel related thereto.  

By accepting a prize, Winner agrees that any liability concerning or arising out of his/her prize rests solely with the common carrier on which the winner traveled, the hotel that provided lodging, or the manufacturer of the goods, (as applicable) and/or the respective affiliates of each of the foregoing. Furthermore, Winner, by accepting a prize, acknowledges that neither Sponsor nor Facebook is in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to such prize, including, but not limited to, its quality, mechanical condition or fitness for a particular purpose.

10. Consent to Publicity: By entering the Contest or accepting a prize, entrants consent to the collection, use, storage and distribution of their personal information, including, without limitation, their name, address, telephone number and age by Sponsor in reference to:  i) all matters related to this Contest; ii) in any publicity carried out by Sponsor without additional notice compensation; and iii) future brand-related communications should entrants opt to receive such communications.  Such information is stored for only so long as required to complete the purpose for which it was collected.  An entrant’s personal information shall not be provided to any third party by Sponsor without the entrant’s consent, except for the purposes of executing and administering this Contest and the prizes.  If an entrant would like that personal information removed from Sponsor’s database at the conclusion of the Contest, send this request in writing to: Alberta Pure® c/o Beam Canada Inc., 3280 Bloor Street West, Center Tower, 5th Floor, Suite 510, Toronto, Ontario, M8X 2X3. 

11. Disputes/Venue/Governing Law:  The Contest is subject to all applicable federal, provincial, and municipal laws.  Except where prohibited, each entrant agrees that this Contest shall be governed by, and construed in accordance with the laws of each province and the federal laws of Canada applicable therein.  Sponsor reserves the right to take such action as it deems necessary to enforce these Official Rules and ensure the fair operation of this Contest, including without limitation barring entrants who do not comply with these Official Rules.  This Contest is void outside of Canada and where prohibited by law.

12. For a list of the major prize winners, send a self-addressed stamped business-size envelope after August 1, 2017 and no later than September 1, 2017 to: Alberta Pure® c/o Beam Canada Inc., 3280 Bloor Street West, Center Tower, 5th Floor, Suite 510, Toronto, Ontario, M8X 2X3.

13.  Sponsor:  Beam Canada Inc., 3280 Bloor Street West, Center Tower, 5th Floor, Suite 510, Toronto, Ontario, M8X 2X3.

14.  Facebook is a registered trademark of Facebook, Inc.  This promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook.  Entrant is providing information to Beam Canada Inc. and not to Facebook.  The provincial liquor agencies are not connected with this contest in any manner whatsoever, and are not liable in any way whatsoever in regard to any matter which relates to this contest.  The information entrant provides will only be used for matters related to this Contest and future brand related communications should entrant opt to receive such communications. Please direct any questions or comments regarding this promotion to Beam Canada Inc.

Instagram is a registered trademark of Instagram, LLC, This promotion is in no way sponsored, endorsed or administered by, or associated with Instagram. Entrant is providing information to Beam Canada Inc. and not to Instagram. The information entrant provides will only be used for verification of eligibility to participate in the promotion.  Please direct any questions or comments regarding this promotion to Beam Canada Inc.

Drink Responsibly.

Alberta Pure® Vodka, 40% alc./vol. “TM/MC” of Alberta Distillers Canada® Limited Calgary, Canada