At KTRE we’re committed to making sure you’re never surprised by the weather, and we know that you want to know about weather conditions as soon as we know about them, so we’ve launched a new initiative that we think will help – the FirstAlert Weather Day.
Q: What is the FirstAlert Weather Day?
A: It’s a designation that we apply to any day (or days) in the immediate future in which the weather conditions have the potential to be disruptive or severe. If what we’re seeing in the radar shows us that next Thursday is going to have a high amount of rain, or be unusually hot, we’ll declare next Thursday a FirstAlert Weather Day, that way you can be prepared for it well before it shows up.
Q: So does a FirstAlert Weather Day mean we should be worried?
A: Not always. Sometimes bad weather isn’t dangerous at all but it’s still enough to disrupt your regular routine, and we think you should know about that as well. Now, sometimes we will see patterns or models that indicate that the storms could very well be severe or dangerous, but we’ll make sure you know the difference. And one of the ways we do that is with our Threat Index, where we’ll look at the specific conditions associated with a weather event and let you know what the risk factor is for each. So in the example pictured below, the risk for tornadoes is non-existent, the risk for winds and hail is fairly low, but the risk for Flash Flooding is high. We’ll have a current, updated Threat Index to compliment every declaration of a FirstAlert Weather Day.
Q: How will we know if you declare a FirstAlert Weather Day?
A: Once we make that declaration, we’ll send that information out to all of our platforms. Promotional alerts on television, push alerts to our News and Weather Apps, posts on our Facebook page, and updates on our website. And then of course we’ll use our weather casts every day to explain why we’ve declared a FirstAlert Weather Day and what you need to prepare for.
Q: How far in advance will you declare a FirstAlert Weather Day?
A: As soon as we know. Our dedicated team of meteorologists watch both the local and national radars around the clock and are extensively trained in how to read the information they see, leading to them being able to predict patterns and behaviors, sometimes several days in advance.
Q: So does a FirstAlert Weather Day mean that something will definitely happen?
A: Not necessarily! Especially when we’re working several days in advance, there’s always room for conditions or patterns to change at the last minute, and what looked like one thing can quickly become another. But once we declare a FirstAlert Weather Day we’ll be watching it very closely and will give you continuous updates as the days go by, and if what we were seeing changes, we’ll alert you to that as well.
We hope you find this guide helpful as you watch our weather coverage. Everything we do is to better serve you, our audience, and it's our number one priority to make sure you're never caught off guard by the weather. And remember, you can always watch us on Television, but you can be alerted to changing weather conditions no matter where you are - just follow us on Facebook and download the KTRE Mobile Weather App.